Update!

Every Wicked Brand Collab, Including Stanley Cups, Makeup, Fashion & More To Celebrate Wicked: For Good

Celebrate Wicked: For Good with 67 of the best products inspired by Elphaba, Glinda, and the world of Oz. 

By Sofía viera Nov 13, 2025 6:30 PM
| Updated Dec 01, 2025 7:35 PM
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In Honor of Wicked: For Good: Every Wicked Brand Collab, Including Water Bottles, Makeup, Fashion & MoreE! illustration/Courtesy of r.e.m. beauty

Wicked is officially everywhere. Everywhere we turn, we see those iconic green and pink shades. And honestly? We're here for it! 

Wicked: For Good officially premiered today, so there's no better time to prep our closets, homes, and makeup looks to celebrate—whether you're gearing up to see the film or you're grieving the world of Oz.

We want to bring Glinda, Elphaba, and the wonderful world of Oz into every aspect of our lives. Do you identify as an Elphaba? Or are you more of a Glinda? There's a perfect brand collab product that goes with you (and your opposite wicked or good witch bestie). 

We know searching through all the Wicked brand collabs and merch may leave you completely overwhelmed. Lucky for you, we've done all the hard work for you and found the best collab products.

Below, you'll find 68 of the best Wicked brand collabs that are in-stock and available for you to snatch right now. Although, we'll sure that won't last long!

We're talking viral water bottles from Owala and Stanley, fashion collabs with LoveShackFancy and cashmere sweaters from NAADAM, beauty collabs from Ariana Grande's fragrances and LUSH, shoes from PUMA and Crocs, charm accessories and bags from Little Words Project and Vera Bradley, home decor from Ruggable and Pottery Barn, kitchen must-haves from Le Creuset, and toys from LEGO and Squishmallows—and that's just a fraction of the Wickedly good brand collabs we found!

Best Wicked Water Bottle Collabs

Water bottles are so trendy right now, we simply can't get enough—and these ones are no exception. These are the It girl of the Wicked collabs, from the viral Owala bottles (that are finally back in stock) to the Stanley tumblers.

Sell-Out Risk

Owala x Wicked: For Good 32oz FreeSip

The bestselling (and most coveted) Wicked water bottle collab is back in stock! Snatch the Owala FreeSip in its limited-edition Elphaba finish (with emerald green sparkle with geometric design) or Glinda finish (pearl pink chrome with geometric design) before they're all gone. 

Best Wicked Fashion Collabs

Your closet needs some Wickedness too! Wear the most fashionable of apparel brand collabs to celebrate the Wicked: For Good premiere, from super-soft cashmere sweaters from NAADAM and matching PJ sets from Target to LoveShackFancy's super-soft collection and chic glasses from Diff Eyewear

Sell-Out Risk

NAADAM Wicked Changed for Good Cashmere Sweater

For fans of subtle merch, this NAADAM sweater can be styled alongside anything in your closet. Made from 100% cashmere, it features embroidered details like symbols that represent Glinda and Elphaba and "changed for good" quote in the neckline.

Best Wicked Beauty Collabs

When it comes to beauty brands, there's plenty of Wicked-inspired products to choose from! Whether it's Ariana Grande's very own fragrances and r.e.m. beauty collection, skincare sets from Bubble and Farmacy, or Olay body wash's limited-edition scents, there's something here for everyone. 

Editor's Pick

Lush Glinda's Wand Bubble Bar

Channel the power of Glinda's sparkling energy for your bath with this reusable bubble wand from Lush. The scent itself is enough of a reason, with its notes of vanilla absolute, rose oil, and a hint of orange. 

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Wicked: For Good Stanley Cups Just Dropped at Target — Get Yours Now

Best Wicked Shoe Collabs

These popular Wicked shoe brand collabs are inspired by Elphaba and Glinda from Wicked: For Good. Shop PUMA's gorgeous sneakers, Croc's classic Elphaba clogs, or cozy slippers from Target.

Editor's Pick

PUMA x WICKED Speedcat Goodness

Give yourself the princess treatment with these sneakers—that look gorgeous and Glinda-approved in person! The PUMA x WICKED Speedcat Goodness shoe features super-cute details like its pastel lilac shade, delicate ribbon trim, and bubble embroidery. 

Best Wicked Accessories & Bag Collabs

If you just want a touch of the franchise magic instead of a whole wardrobe, these brands created accessories inspired by our favorite characters from the land of Oz. Below you'll find everything from Bombas socks and Little Words Project charm bracelets, to Loungefly beloved bags and Stoney Clover Lane pouches

Top Rated

Bombas x Wicked Ruffle Quarter Sock 4-Pack

Don't let the price tag scare you, Bombas socks are unbealiveably worth it! This four-pack features lilac and green ruffle designs inspired by Glinda and Elphaba from Wicked: For Good.

Best Wicked Home & Lifestyle Collabs

These movie collabs aren't just for your closet or vanity! Decorate your home with these beautiful (and practical) products inspired by Wicked: For Good, from gorgeous Ruggable runners and Pottery Barn glasses to limited-edition vinyl from Urban Outfitters and Casetify phone cases

Editor's Pick

Le Creuset Wicked Collection Glinda Embossed Signature Round Dutch Oven

Le Creuset is beloved for its durable build, high-quality materials, and gorgeously detailed designs. The brand's signature round dutch oven is now available, for a limited time, in a pink and gold Glinda version and a green and silver Elphaba version. 

Best Wicked Toys Collabs

There's plenty of Wicked toys out there—whether it's for yourself, your kid, or your dog. Get a detailed LEGO set wall art, a super-soft Glinda Squishmallow, iconic Funko Pops, limited-edition BarkBox, viral American Girl Dolls, and more. 

Sell-Out Risk

LEGO Wicked Emerald City Wall Art Building Set

This massive LEGO set will surely sell out soon! Build iconic locations like Shiz University, Munchkinland, the Emerald City train, and the Wizard's hot-air balloon. Plus, the set also includes Dorothy Gale, Cowardly Lion, Scarecrow, Tin Man, Toto, Elphaba, and Glinda figures.

Looking for more? Shop the Stanley x LoveShackFancy's Holiday Collection!

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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