Exclusive

Lisa Vanderpump Reveals How She Really Feels About Launching Branded Penis Pump Line

Lisa Vanderpump addressed the possibility of launching a line of branded penis pumps after the new cast of Vanderpump Rules addressed the topic in a teaser for the Bravo series’ 12th season.

By Will Reid Nov 26, 2025 6:29 PM
| Updated Nov 26, 2025 6:37 PM
Tags
Watch: Lisa Vanderpump Teases 'Vanderpump Rules' Season 12 Reboot Firing

Lisa Vanderpump loves diamonds, but her newest SUR-vers are all about the family jewels.

While the cast of the newly-revamped Vanderpump Rules didn’t shy away from arguing over penis pumps in the show’s explosive season 12 trailer, the Real Housewives of Beverly Hills alum is steering clear of the subject—both personally and professionally.

“I’m all about jumping on the branding,” she told E! News’ Will Marfuggi in an exclusive interview, “but if you look at everything I that brand—wine, flowers, restaurants—they’re all authentic to me. So far I haven’t needed a penis pump, so I probably won’t do it.”

But just to be crystal clear, the entrepreneur added, “There’s no penis pump [coming] on the market anytime soon.”

Viewers will have to wait to watch the new cast on the latest installment of the Bravo reality series—premiering Dec. 2—to get the full story on the scandalous saga, but according to Lisa, it’s safe to say there will be no shortage of explosive revelations.

read
Lisa Vanderpump Teases Vanderpump Rules Season 12 Reboot Firing

“Gen Z is something different,” she said. “They need to talk about everything. They need to bring it to the table.”

Part of that ethos is due to the boom of social media since VPR originally debuted in 2013.

Charles Sykes/Bravo

“We just had Twitter—now we have everything,” she continued. “People show and do everything. It’s a little bit of an education for me, to be honest. There’s some things that I don’t need to know!”

And much like the show’s former stars including Ariana Madix, Tom Schwartz and Scheana Shay, the newbies’ dynamic is also rooted in their authentic, yearslong working relationships.

“It’s not like I’m trying to create a show where I’m pulling a group of people together,” Lisa explained. “It’s them in their twenties or very early thirties, the carefree attitude to it that we kind of lost in the show at the end. It feels like you’re going back to grassroots, to pulling the curtain back on a restaurant—and it moves quickly.”

Vanderpump Rules returns Dec. 2 on Bravo. In the meantime, keep reading to get to know the show’s all-new cast…

(E! and Bravo are both part of the NBCUniversal family.)

Lisa Vanderpump

This season on Vanderpump Rules, the deep-rooted, dynamic group of friends, frenemies and lovers that have been working for Lisa Vanderpump at SUR for years are shaking things up – from pump-tinis to chaos. Despite new uniforms and a few fresh faces in the mix, the drama remains as messy and complicated as their iconic predecessors.  

Demy Selem

Demy Selem has been the manager at SUR for seven years and as the longest standing employee among the group, she knows all the inner workings of the SUR employees. Demy is all business when it comes to her role at the restaurant, but being the boss has an impact on her friendships, especially with Natalie. Can she sip the tea with the crew and also call the shots?  

Shayne Davis

Shayne Davis winds up in the center of the drama at SUR, even though he’s the only one of their friends who doesn’t work there. He’s laser-focused on his sobriety, but that doesn't stop him from a night out on the town. Between acting, improv and screenwriting, Shayne’s social calendar is close to capacity, but he always makes time for dating. With one foot in and one foot out of the pool of ladies at SUR, Shayne might just make a splash he’s not ready to clean up.  

Venus Binkley

Venus Binkley sees himself as the glue that holds the SUR staff together and the confidant everyone turns to for advice...and the latest gossip. Venus feels out of place in the West Hollywood dating scene, but his friends encourage him to step out of his comfort zone. When he finds himself roped into the drama between Marcus, Kim and Natalie, diplomacy goes out the window and he’s forced to pick sides.  

Jason Cohen

Aspiring actor Jason Cohen is a happy-go-lucky server who has charmed everyone at SUR. His infectious personality and good looks have won over a few of the ladies and disarmed many of the men. He works at SUR alongside his cousin Chris and the pair have been attached at the hip since childhood. In between acting classes and shifts at SUR, Jason tries to date a new co-worker, but his attempts backfire.  

Chris Hahn

Jason’s cousin Chris Hahn is a bartender at SUR and has been living in Los Angeles for three years. He moved to the city with a dream of becoming an actor, but pivoted to pursue music and views SUR as a steppingstone to larger opportunities. Single and mingling, Chris is looking for a partner and a long-term commitment. When Chris and Audrey start dating, discussions of a future trip cause complications. 

Audrey Lingle

Audrey Lingle is all bubbly charm and girl-next-door charisma, making her loved by (almost) everyone on the staff. She’s recently single, chasing new flings and her dream of being on the big screen, but when someone at SUR catches her eye, a certain bad boy might just get the best of her.  

Marcus Johnson

Marcus Johnson has been working at SUR for years, but after the loss of his parents, he has been struggling to focus at work and prioritize his relationship with his girlfriend, Kim. Closest to Venus and Shayne, he leans on his friends to help him move forward. Marcus is all about new beginnings and is shifting his energy to his DJ career and social life, but will need to learn if his fresh perspective and newfound career ambitions will strengthen his relationship or strain it.  

Kim Suarez

Kim Suarez works at SUR while juggling her aspirations in the entertainment industry and a tumultuous relationship with her boyfriend, Marcus. When others in the group meddle, Kim wonders if her on-again, off-again romance will affect her performance at SUR.  

Natalie Maguire

Natalie Maguire has been SUR’s lead bartender for two years and is ready to level up to bar manager, but Lisa may not be on the same page after her recent outburst. Closest in the group to Venus, the two started at SUR on the same day and have been inseparable ever since. Outside of SUR, Natalie is pursuing her pop music career with full force but still makes time for men, making her love life a major source of friction within the group.  

Angelica Jensen

Angelica Jensen is the newest addition to SUR’s staff, but immediately makes waves within the group. She set her sights on modeling, acting and…friends Jason and Shayne, but a game of broken telephone threatens their possible connections.   

For the latest breaking news updates, click here to download the E! News App

Latest News