Jessica Simpson knows how to get the last laugh.
The "Irresistible" singer once again opened that can of worms, er, tuna and referenced her iconic Chicken of The Sea confusion from Newlyweds—an early aughts reality show that starred the singer and her then-husband Nick Lachey—in a new ad for the tuna company.
The commercial, which features Jessica and her daughter Maxwell, 11, begins with the 43-year-old sitting on a couch—much like she was in the 2003 Newlyweds scene—when Maxwell asks: "Mom, what are you eating in that packet?"
"It's called Chicken of the Sea," Jessica says. "But it's not really chicken, it's tuna. So, don't get confused by it."
This prompts the tween—whose dad is Eric Johnson—to wonder who'd ever get confused by the brand's name.
"No one," Jessica quickly quips back, taking a long pause. "Not your mom."
The commercial hilariously ends with Jessica once more clarifying: "Yes, people. I know it's tuna."
It's been more than two decades since the "A Public Affair" singer's infamous mix-up while eating a bowl of tuna during Newlyweds.
"Is this chicken what I have, or is this fish?" Jessica asked Nick at the time. "I know it's tuna but it says Chicken—by the sea."
Unamused, the 98 Degrees singer replies: "You act like you've never had tuna before."
The "I Wanna Love You Forever" singer—who split from Nick in 2005— has long been a good sport about the viral moment.
In fact, back in 2017, Jessica shared a screenshot of a TIME magazine article with the headline "Whole Foods Discovered Its Chicken Salad Actually Had Tuna," and captioned the photo: "It happens to the best of us @wholefoods."
And while the Employee of the Month actress—who also shares son Ace, 10, and daughter Birdie, 4, with Eric—has no problem digging up the past from time to time when it comes to this hilarious moment, she's continuously working on bettering herself every day, or "glowing up," with the help from Maxwell.
"I had to have her explain it to me the other day, because I thought it was literally putting highlighter on her cheeks," she said in an interview with Footwear News published Nov. 28. "She said, ‘Mom, no, it's your inner glow and how to glow up everything in your life.' Wow, that's a beautiful concept."
Read on for more beautiful moments from Jessica and her sweet family.
Birthday Dad
Jessica Simpson rang in ex Eric Johnson's 44th birthday with their kids—Maxwell Drew, Ace Knute and Birdie Mae—on Sept. 15, 2023.
Nothing But Love
"My heart is so taken with this Man, I could hardly call it my own," the fashion designer wrote in her birthday tribute to Eric. "We love youuuu."
Valentine's Style
"Whole Lotta Love," Jessica wrote on Instagram as her daughter Birdie wore Claire's heart-shaped sunglasses on Valentine's Day 2023.
Spring Break
The family of five enjoyed a fun-in-the-sun getaway—and shared the pics to prove it!—in April 2022.
Easter Bunch
Jessica posted this selfie of herself with Eric and their kids on Easter Sunday 2021.
Happy Birthday, Birdie
The family celebrated Birdie Mae's second birthday in 2021.
Birdie Is 2!
Jessica and Eric appeared with Birdie Mae at her second birthday party.
Like Mother, Like Daughter
Fans can certainly see a resemblance between these two.
Fun in the Sun
These ladies had a blast during the family's trip to Hawaii in 2019.
Johnson's Kiddos
"Besties for life," Jessica captioned this sweet snap of her two oldest kids.
Sibling Screams
Summer calls for screaming with your baby sister, duh!
Birthday Bunch
On her seventh birthday, Maxwell ate cake for breakfast and the whole family joined in.
Happy Easter
The family was decked out in their Sunday best for Easter 2019.
School Sibs
Private school uniforms never looked so cute!
Birdie's Nest
Jessica celebrated her future-daughter Birdie's baby shower in style with all the ladies in her life in January 2019.
Merry Christmas
"Church ready #THEJOHNSONS," the singer wrote on her Instagram.
Parrotdise
The "I Wanna Love You Forever" singer knows how to throw a good birthday party. In June 2018, she posted a family pic from Ace's fifth birthday to Instagram writing, "Baseball and Parrots- a five-year-old's dream come true! #ACEKNUTE #5 #Parrotdise #GreenSox."
Minnie Mouse Moms
In May 2018, the Simpson ladies took their daughters to Disneyland and it was filled with "Minnie" memories.
Let it Go!
While in New York, the family went to see Frozen on Broadway and they were all smiles.
The Greatest Showgirl
For Maxwell's sixth birthday the family had a Greatest Showman themed bash and it looked amazing.
Pretty in Pink
The floral four smile for an Easter 2018 family portrait in color-coordinated pink suits and dresses. The singer and her little girl look absolutely adorable in their matching prints!
Lucky Duo
Jess' two cuties look festive in green and gold as they smile for an adorable St. Patrick's Day pic.
Country Halloween
No family does Halloween better than the Simpson-Johnson fam.
Totally Tropical
The tropical crew huddle together in a photo from Ace's Moana-themed fourth birthday party, complete with two actors playing Moana and Maui from the popular film in July 2017.
Maxwell's Mermaids
Mermaid magic was the theme of Maxwell's fifth birthday...can you tell?
Fabulous Photoshoot
The fashion mogul goes behind-the-scenes to sneak a snap of her kids looking picture-perfect for their school photos.
Halloween Crew
Sandy and Danny had a lot to handle with their parrot and octopus kids on Halloween in 2016.
Excited Explorers
Jess blows a kiss to the camera as her little explorers pose with their mouths wide open during a family getaway. We can't get enough of these travel buddies!
Adorable Aviators
The two mini-Simpsons cheese at the foot of an airplane with their Toy Story Woody doll. Mama Simpson posted a pic of the duo to Instagram writing, "Up Up and Away #maxidrew #aceknute."
Cute Cuddles
The sibling lookalikes show off their pearly smiles as they hold each other in a tight hug. Jess shared the sibling love on Instagram, writing, "Brown-eyed man and blue-eyed lady #aceknute #maxidrew #siblinglove."