Icy Blue Makeup Is Trending: These 8 Products Will Create the Look

Chill tones, hot trend. Here’s how to nail the icy-blue beauty look everyone’s wearing this season.

By Sofía viera Nov 10, 2025 7:30 PMTags
Icy Blue Holiday Makeup trendE! illustration/Courtesy of Kaja

Icy blue has never been more back! Whether you're pairing it with warm brown lips for a trendy color combo or leaving it alone for a cool Y2K moment, we know baby blue is here to stay. 

Y2K and 2010s trends have been back for a while now. We saw it during this year's Fashion Month, with designers doing everything from bold icy looks on the eyes and lips to subtle cool-toned frosted moments. 

We're saying goodbye to warm, bronze looks and welcoming frosty blue and purple tones into our lives.

The best part? A few years ago, there weren't many cool-toned shades out there. But now with Y2K looks coming back, there are so many incredible makeup products that are both pigmented and blendable. 

Whether it's for your lids, lips, or lashes—there's something winter ice and everything nice here for you. Keep scrolling to shop the iciest blue and silver makeup products to create this chill beauty trend this holiday season. 

Colourpop Cloud 9 Pressed Powder Palette

Inspired by clouds, this Colourpop palette features twelve shimmer, matte, metallic, and glittery eyeshadows with silvery pastel and neutral shades. Plus, it's pigmented, long-wearing, and affordable. At a pinch, this is the only palette you need if you're trying to recreate this icy makeup look!

Milk Makeup Odyssey Hydrating Non-Sticky Lip Oil Gloss

Icy lip glosses are so Y2K! This gloss oil hybrid from Milk Makeup in the shade Globetrot promises to deliver hydration, shine, a vanilla-bergamot scent, and a sky blue shimmer color without being sticky—our dream formula!

About-Face Fractal Glitter Eye Paint

We're obsessed with liquid eyeshadows—they're always so pigmented and easy to use! And this About-Face's Glitter Eye Paint in the shade Next Caller is a beautiful indigo pastel color that won't crease, transfer, or fade. Plus, it's blendable and extremely pigmented. 

Kaja Eye Bento Eyeshadow Trio

An eyeshadow stack that's perfect for travel or on-the-go beauty moments this holiday season! This K-Beauty brand offers a trio of single eyeshadows that magnetically stack up, and this Blueberry Bingsu shade features beautiful icy, cool-toned blue shimmer and matte colors. 

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HALF MAGIC Sparklestik Eye Crayon

Eyeshadow pencils are the ultimate easy makeup product for those of us new to makeup or simply lazy (we can relate). A personal favorite, this pen by HALF MAGIC, the brand founded by Euphoria's makeup artist, is an icy shimmery periwinkle blue shade that delivers long-wearing color and sparkle.

Rabanne Famous Topcoat Mascara

Transform your lashes into a chilly, icy look with this glitter mascara—as if, you were just outside in the snow! This silver and gold pearly mascara from Rabanne promises to leave your eyes shimmery cool that'll last all day with their smudge-proof and easy-to-use formula. 

Glossier Skywash Sheer Matte Lid Tint

It's like a cloudless sky in your lids! This sheer eyeshadow tint from Glossier in the shade Pool (a beautiful baby blue color) delivers a soft matte look on your eyes in a long-wearing, liquid-to-powder formula. This is perfect if you prefer a simple diffused pop of color. 

Hung Vanngo Beauty Color Story Eyeshadow Palette

Founded by celebrity makeup artist Hung Vanngo, this eyeshadow palette features crisp pigment with an easy-to-blend formula. Each palette has its own unique color story, this shade "Brilliant Blue" is eight light, medium and deep blue-toned eyeshadows in metallic, matte, and satin finishes. 

Looking for more? Shop the makeup trends from Fashion Month, according to Smashbox's Lead Makeup Artist!

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