Brooklinen’s Black Friday Sale Is Live: Snag 25% off Sitewide + All the Cozy Deals of Your Dreams

Yes, even the luxe sheets you’ve been eyeing all year are finally on major sale.

By Camila Quimper Nov 18, 2025 5:00 PMTags
Shop Brooklinen Black Friday Sale_1024x759.jpgPhoto Courtesy of Brooklinen

If you’re craving a cozy winter reset, Brooklinen’s 2025 Black Friday Sale is here to make your home feel like an actual boutique hotel.

The brand is offering 25% off sitewide and up to 50% off bundles, which means those fluffy towels, warm sheets, and cloud-like bedding you’ve been eyeing are suddenly very within reach.

The savings run through early December, and outside of a few limited-edition drops and Last Call items, nearly everything is included. Even better, Brooklinen plans to sprinkle in flash sales, new bundle deals, and fun gift-with-purchase moments, so it’s worth checking the site more than once.

Need recs? The Luxe Sateen Sheets are the ultimate starting point. They’re smooth without being slippery, breathable without feeling thin, and come in colorways that make you want to remake your bed every morning. Or—if you’re in your homebody era—the Super Plush Robe is the type of cozy that convinces you to cancel your plans.

With holiday gifting right around the corner, this sale is also the perfect time to grab something soft for someone you love. Keep reading for the best Brooklinen Black Friday 2025 deals worth adding to cart before they sell out.

Best Black Friday Bedding & Bath Deals:

Super-Plush Robe

This luxe robe turns freezing winter mornings into cozy little moments you’ll actually look forward to. The dreamy color options and mid-calf hem make it the warm-but-not-too-warm layer every girl needs.

Down Pillow

Prepare to knock out instantly, because this down pillow means business. With Canadian down and a luxe sateen shell, it’s soft, supportive, and seriously snooze-inducing.

Luxe Sateen Hardcore Sheet Bundle

These Luxe Sateen sheets give you that smooth, first-class finish that turns your room into a retreat. Bonus: they get softer, silkier, and better with every wash.

Down Comforter

If the winter chill is creeping in, this ultra-plush down comforter is your new must-have. With three fill weights to choose from, you're basically building your dream cocoon.

Super-Plush Turkish Cotton Bath Towel Bundle

A steamy bath isn’t the same without a plush towel waiting for you after. These oversized ones? Absolutely chef’s kiss. And they're one of Brooklinen's best-selling products!

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Dreamweave Waffle Bed Blanket

Whether you’re going minimal or piling on layers, this waffle blanket keeps up. Soft, breathable, and thermoregulating, it’s the versatile bedding piece we can’t stop reaching for.

Candle & Diffuser Set

Set the mood with scents that actually work as hard as you do. Choose from Bright Idea, which energizes, Good Intentions, which helps you focus, and Restore, which melts stress away with its calming violet-cedar blend.

Cotton Velvet Lumbar Pillow Cover

Your bed just met its new best accessory. This Cotton Velvet Lumbar Cover is buttery-soft, boldly hued, and the finishing touch every room deserves.

Micro Waffle Duvet Set

Transform your sleep space with a duvet that’s as light and breathable as it is chic. This Micro Waffle Set keeps you cool, comfy, and ultra-relaxed all night.

Dreamweave Waffle Bath Sheets

These towels are officially everyone’s (including our editors) favorite for a reason. The Dreamweave Waffle weave keeps them soft, durable, and looking fresh wash after wash.

Looking to score major beauty deals? We found Advent calendar deals on Amazon.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.