We’re Calling It: Burgundy Lipstick Is Officially the New Winter Neutral Shade

From runway deep reds to wearable berry stains, bold lips are officially back.

By Camila Quimper Dec 08, 2025 5:00 PMTags
Shop Burgundy Lipsticks 2025_1024x759.jpgPhoto Courtesy of Kulfi

Every winter, deeper lip colors naturally find their way back into makeup routines—but burgundy lipstick stands apart from the rest.

The rich blend of red, brown, and berry tones has a long beauty history, with early roots in vintage Hollywood glamour and major revivals during the grunge era and the bold beauty movement of the late ’90s. Today, those influences are colliding in a major way, making burgundy lipstick one of the most searched winter makeup trends of 2025.

What’s fueling the comeback? A mix of nostalgia-driven beauty trends, the popularity of soft matte finishes, and a renewed interest in dramatic yet wearable makeup looks. Deep wine lips are dominating fashion week runways, celebrity appearances, and viral TikTok tutorials, where creators show how burgundy can flatter a wide range of skin tones.

Unlike brighter reds, burgundy offers depth without feeling overpowering, which makes it easy to wear both day and night.

Beauty brands are responding with expanded shade ranges that include oxblood, merlot, berry, and raisin-inspired tones. As searches for the best burgundy lipsticks continue to rise, it’s clear the shade is not just back—it’s shaping winter beauty.

Shop our top picks below.

Best Burgundy Lipstick Shades:

Stila Stay All Day Liquid Lipstick - Bordeaux

Rating: 4.3/5 stars with 862 five-star reviews.

Stila’s Stay All Day Liquid Lipstick proves that matte doesn’t have to mean dry, with bold color that locks in with one swipe. Bordeaux brings the drama in burgundy form, and the full shade range keeps things practical with everyday nudes and soft pinks.

Merit Signature Lip Lightweight Lipstick - L'Avenue

Rating: 4.5/5 stars with 3,354 five-star reviews.

These lipsticks melt onto the lips with a silky, satin finish that feels unreal. The burgundy shade’s brown undertone revives the iconic ’90s lip moment everyone secretly misses.

Kosas Weightless Lip Color Nourishing Satin Lipstick - Star Power

Rating: 4.4/5 stars with 326 five-star reviews.

This lipstick keeps lips comfortable and moisturized with a soft satin sheen that never looks dry. The berry-burgundy tone is universally flattering and instantly holiday-appropriate.

MAC M·A·Cximal Silky Matte Lipstick - Diva

Rating: 4.6/5 stars with 1,113 five-star reviews.

MAC Diva is one of those legendary shades that somehow flatters every skin tone. Add in the brand’s perfected Silky Matte formula, and it’s no wonder it’s stayed iconic for so long.

VIOLETTE_FR Lip Nectar Hydrating Lip Stain - Dahlia Noir

Rating: 4.5/5 stars with 390 five-star reviews.

Unlike traditional stains that can feel tight by hour three, this Violette_FR formula stays plush even after the shine fades. Dahlia Noir leaves behind a dreamy burgundy tint that looks better with time.

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Victoria Beckham Beauty Posh Lipstick - Play

Rating: 4.5/5 stars with 58 five-star reviews.

Victoria Beckham Beauty nails that barely-there comfort with full-on pigment in this lipstick-balm hybrid. Play is a rich burgundy kissed with plum that looks timeless and modern at once.

TOM FORD Ultra Shine Lip Color - Été Brûlant

Rating: 4.6/5 stars with 1,000+ five-star reviews.

Tom Ford’s Ultra Shine Lip Color lives on the glossy end of the lipstick spectrum with a high-shine finish that looks plush on the lips. The shade Été Brûlant is a medium-dark burgundy that can go sheer for daytime or bold for a sultry, moisturized-looking pout.

Bobbi Brown Crushed Lip Color Moisturizing Lipstick - Ruby

Rating: 4.4/5 stars with 316 five-star reviews.

Crushed Lipstick in Ruby is my go-to for a subtle burgundy pop. It builds seamlessly on itself, keeping lips smooth and never filmy, no matter how many layers you add.

Glossier Ultralip High Shine Lipstick with Hyaluronic Acid - Cranberry

Rating: 3.9/5 stars with 337 five-star reviews.

Sheer, hydrating, and fuss-free, Ultralip gives lips just enough tint to feel polished. The cranberry hue is a buildable burgundy shade that works for every fall look.

Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil - Black Cherry

Rating: 4.3/5 stars with 457 five-star reviews.

While the brand is famous for its eye makeup, its lip stains steal the show. Black Cherry applies like a gloss but dries to a luxurious, long-lasting burgundy hue.

Looking for more deals? We found holiday savings on Tatcha's Serum Stick & Travel Dewy Serum that you need to shop ASAP.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.