Makeup

Kim Kardashian's makeup artist, Mario Dedivanovic, has officially launched his own beauty brand. Curious to see how each product holds up? Read our honest review below!

October 1, 2020

From Jules to Maddy, we've got you covered with palettes, eyeliners, lipsticks and glosses from ColourPop, Urban Decay, Huda Beauty and more.

September 20, 2020

The beauty community is mourning the loss of Ethan Peters, a talented makeup artist who was only 17 years old. See tributes from Manny MUA, Tana Mongeau & more.

September 7, 2020

Ready, set, glam! Caitlyn Jenner showed off her everyday glam routine in a fun and detailed YouTube video.

September 1, 2020

"The whole reason why I wanted to create Rare was to kind of challenge the beauty space," Selena Gomez shared about the upcoming launch of her cosmetics line.

August 31, 2020

Outspoken YouTube star James Charles is at it again, this time calling out Lauren Conrad for mistakenly sending him a PR package filled with empty products from her new clean beauty line.

August 20, 2020

Rokael Lizama—the man behind Beyoncé, Ariana Grande and Demi Lovato's glam—has just launched his own makeup line, Rokael Beauty. Scroll on for all the details.

August 11, 2020

On Quibi's About Face, Kylie Jenner discussed her and sister Kim Kardashian's beauty brands.

August 10, 2020

Say cheers to dewy, glowing skin with these tinted moisturizers, BB creams and CC creams.

August 10, 2020

See the scantily clad photo of the Keeping Up With the Kardashians star below!

August 6, 2020

Fenty Skin launches today, and the music superstar and business mogul stopped by E!'s Daily Pop to dish on all of the products that she herself is obsessed with!

July 31, 2020

Patrick Starrr gets candid with E! News and opens up about his new beauty brand, the celebrities who DM'd him and more.

July 30, 2020

The "Alone" singer explains the importance of fans' input in her creative process. Plus, Gray reveals which artwork replicas by fans she likes!

July 22, 2020

After weeks of public outcry in the YouTube beauty community, the makeup company is distancing themselves from Jeffree Star. Get the details.

July 11, 2020

Celebrity makeup artist Tarryn Feldman, who has worked with Kelsea Ballerini, Jana Kramer and other stars, shares the beauty items you need this summer.

July 8, 2020

Kanye West took to Twitter to congratulate his wife, Kim Kardashian, following the news that her beauty company is worth $1 billion

June 30, 2020

Watch Ashley Benson break down her beauty routine for Vogue!

June 22, 2020

Celebrity makeup artist Ash K. Holm, who works with stars like Kim Kardashian, Ariana Grande and more, shared her tips for creating a "no-makeup" glam look exclusively with E! News.

June 1, 2020

The famed supermodel virtually stops by Daily Pop and gives an update from self-isolation!

May 29, 2020

The Youtuber and makeup mogul announces the controversial palette is completely sold out. Get the details!

May 22, 2020

Jeffree Star addressed the backlash he received for launching his new Jeffree Star Cosmetics Cremated collection amid the pandemic, telling fans he didn't mean to offend anyone.

May 20, 2020

Jeffree Star is receiving backlash after revealing his "Cremated" eyeshadow palette. Many are claiming it's hurtful and insensitive during the Coronavirus pandemic.

May 16, 2020

Hilary Duff treated fans to a social distancing-inspired makeup tutorial on Instagram. Find out which products the Lizzie McGuire star uses to keep her skin glowing here.

May 14, 2020

Fenty Beauty's global makeup artist shares his best makeup and self-care tips, especially as we all navigate this new normal.

May 11, 2020