Trending Early Black Friday Amazon Finds Under $100—Straight From TikTok

These viral Amazon deals are budget-friendly, FYP-approved, and selling fast.

By Camila Quimper Nov 10, 2025 4:00 PMTags
Shop Trending Early Black Friday Amazon_1024x759.jpgPhoto Courtesy of Getty Images

If doomscrolling on TikTok counts as your cardio (we won’t judge), you’ve definitely come across at least one product that made you pause mid-scroll and whisper, “Wait, do I need this?”

The answer is yes, especially now that Amazon’s Early Black Friday sale is in full swing and packed with trending finds your FYP already adores.

From viral skincare that promises glass skin to trending decor that looks way more expensive than it actually is, these deals are the definition of FYP-approved.

We rounded up 13+ trending under-$100 products you’ll actually use long after the hype fades—think kitchen gadgets that make cooking fun again, beauty must-haves you’ve seen all over a #GRWM, and clever home accessories that spark pure serotonin.

Basically, this is your scroll-to-cart survival guide for Early Black Friday 2025. You can thank your algorithm (and your new savings) later.

Viral Early Black Friday Amazon Deals:

Medicube Collagen Jelly Cream

Skincare TikTok can’t stop talking about Medicube, the K-beauty brand promising radiant “glass skin.” This collagen cream delivers niacinamide goodness in a jelly-like formula that’s oddly addictive to apply.

Stanley IceFlow Flip Straw Jug with Handle 40 oz

The Quencher may have gone viral, but the IceFlow tumbler deserves its own hype. Flip down the straw to prevent spills and enjoy icy water for a jaw-dropping 14 hours.

Phomemo Label Maker Machine

Organization queens, this one’s for you: a label maker that needs zero ink and syncs with your phone! Customize texts, numbers, symbols, and more—your home won’t know what hit it.

REORIA Butsmooth Square Neck Double Lined Basic Bodysuit

TikTok shoppers are obsessed with Reoria, and this square-neck bodysuit is the reason why. Smooth, double-lined, and perfect for layering under everything from blazers to cardigans.

TOCESS Big Hair Claw Clips

Claw clips aren’t going anywhere, and it’s officially time to retire your ancient, broken ones. Treat yourself to a new set that’s cute, sturdy, and totally scroll-stopping.

Samnyte Hair Wax Stick

Your buns just got a glow-up thanks to this TikTok-viral hair wax stick. Vitamin E and avocado oil smooth baby hairs and flyaways for a flawless finish.

Kintion Pocket Mirror

Your selfie camera isn’t always enough, but this pocket mirror has you covered. Tiny, purse-friendly, and equipped with LED lights plus 3x magnification, it’s basically a portable beauty studio.

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Jack&Rose Travel Steamer

Wrinkled travel outfits? Not on our watch. This under-2-pound steamer fits right in your carry-on for on-the-go wrinkle control.

Crest 3D Whitestrips Sensitive At-Home Teeth Whitening Kit

Brighten your smile on a budget with this Crest Whitestrips kit. Designed for sensitive teeth, it’s as easy to use as it is effective.

Gritin 16 LED Rechargeable Book Light

Crush your 2025 reading goals thanks to this handy rechargeable book light. Dimmable, mood-setting, and 80 hours of light on a single charge—your book won’t leave you in the dark.

DUMOS Arched Full Length Mirror

Your OOTDs deserve a mirror as stylish as you are. This arched Amazon favorite comes with a floor stand and hanging hook for maximum versatility.

CUSHIONAIRE Brooklyn Suede Slides

Your dream shoes, minus the dream price. These TikTok-approved clogs offer a contoured footbed and adjustable straps that make comfort look good.

JW PEI Women's Sharon Crossbody Bag

TikTok and celebs are obsessed with JW Pei, and this stylish shoulder bag proves why. Crescent shape, rich burgundy, and under $100? Total fall bag goals.

Revlon Face Roller

Keep this oil-absorbing roller in your bag for sunny-day emergencies. It keeps shine away while letting your makeup stay picture-perfect.

Taygeer Travel Backpack

Traveling just got easier with this TikTok-favorite backpack. Opens like a suitcase, holds a few days’ essentials, and avoids carry-on headaches.

Looking for more gift ideas? Free People has a bunch worth checking out. And they're all under $50!

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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