Last Chance: Amazon’s Prime Day Sale Has Beauty Deals You Can’t Find Anywhere Else, up to 70% Off

From Laneige to Medicube, these celeb-loved and editor-approved beauty deals are the lowest we’ve ever seen them, all from the last day of Amazon Prime Day.

By Marenah Dobin, Camila Quimper Jul 11, 2025 2:00 PMTags
Shop Prime Day Exclusive Beauty Deals_1024x759.jpgPhoto Courtesy of Getty Images

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Psst! If you love scoring celeb-approved beauty for less, Amazon’s Prime Day Sale is basically your dream shopping spree. We’re talking Laneige, Medicube, Isle of Paradise, and more at their lowest prices ever—and yes, these deals are exclusive to Amazon.

From hydrating skincare that gives you that fresh-from-a-facial glow to mascaras that make your lashes look straight-up fake (in the best way), these markdowns are not the kind you’ll find just anywhere. And with prices starting at just $5, it’s basically a beauty jackpot.

But here’s the catch—these steals won’t last forever. The best-selling picks are selling out quick, so if you want in on these once-a-season discounts, you better move fast. Keep scrolling for our top picks below.

Our Top Picks:

Exclusive Prime Day Beauty Deals

EltaMD UV Daily SPF 40 Tinted Face Sunscreen Moisturizer

EltaMD's bestselling UV Daily SPF 40 tinted face sunscreen moisturizer is a whopping 20% off for Prime Day. 

This non-greasy daily face sunscreen is designed to rub in easily, leave no white cast, and can be worn alone or under makeup. Choose from untinted, two tinted shades, and an untinted shade for deeper skin tones. 

Laneige Lip Glowy Balm

I love the Laneige Lip Sleeping Mask, but I prefer the Laneige Lip Glowy Balm when I'm on the go because it's a much cleaner application. I always have this in my bag.

ELEMIS Pro-Collagen Cleansing Balm Makeup Remover

"This stuff is really great. It's just a really good cleansing treatment. It will help you at the end of the day to take off all your makeup and just really cleanse your face," JoJo Fletcher raved.

Paula's Choice Skin Perfecting 2% BHA Liquid Salicylic Acid Exfoliant

This global best-seller is known to noticeably unclog and clear pore congestion and improve rough, bumpy skin texture with consistent use. It's also E! editor-approved.

Pimoys 6 Pieces Powder Puff

Used by TikTok queens like Alix Earle, you won't believe how good these cheap powder puffs are.

They apply powder in a way that makes your makeup look blurred and flawless. They come in a set of six and have 16,600+ 5-star ratings on Amazon.

Grace & Stella Under Eye Masks

For a quick pick-me-up while traveling, these Grace and Stella under eye masks always calm down puffiness and revitalize tired eyes by using magical retinol.

It's no wonder you'll find it in every "Pack With Me" TikTok video.

Medicube Collagen Jelly Cream

This collagen jelly cream is designed to target uneven skin tone and reveal more radiant skin. It's heavily discounted for Prime Day.

Isle of Paradise Self-Tanning Drops

These 20% off color-correcting self-tan drops can be mixed with your favorite moisturizer or SPF for an instant glow. 

it's infused with vitamin C and color-correcting actives to help brighten dull skin, even tone and reduce redness and dark spots. Choose from three shades.

Amika Normcore Signature Shampoo

You can always count on Amika to deliver the best results in their shampoo line.

Just apply a palm-size amount to your hair, and coat from the root to tip for peak moisturizing results.

Medicube Zero Pore Pads 2.0

Transform your skincare routine with these Kylie Jenner-approved exfoliating pads that reduce the appearance of pores and leave your skin feeling refreshed and smooth.

I use these and love how they minimize texture, tighten my pores, and prevent pimples from getting worse.

e.l.f. Halo Glow Liquid Filter

You know her, you love her, it's the Halo Glow Liquid Filter. The viral alternative to Charlotte Tilbury's Hollywood Flawless Filter.

Whether you wear it on its own or beneath foundation, it leaves behind a radiant glow and a flawless, blurred effect. Choose from 12 shades.

Salt & Stone Natural Deodorant

“I work out every day," Gia Guidice said. "This is seriously a very long-lasting deodorant that I love."

Crest 3D Whitestrips Professional Effects

Chrishell Stause shared, "I use Crest White Strips. I'm asked about this all the time. I don't go and get them whitened. I have sensitive gums. I just use this. It works amazing. I do it at home. This works for me. I love it. It's quick and easy."

Maybelline Lifter Gloss

Gia Giudice shared, "I use the Maybelline Lifter Gloss in the shade Ice.”

It feels like a high-end gloss even though it's on sale for less than $10.

Medicube PDRN Pink Peptide Serum

"My skin just feels glowy," Kylie raved as she applied this serum, which brightens, firms, and restores for a natural glow.

Real Perfection Makeup Brush Set

Not only is this brush set adorably pink, it also comes with every tool you need for applying, blending, and shading products. At less than $7, it's a major steal.

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I’m a Shopping Editor, Here’s What I’m Buying from Amazon Prime Day 2025: Tested & Approved Deals

Maybelline Instant Age Rewind Multi-Use Concealer

With over 148.6K five-star ratings, shoppers love the coverage, functionality, and ease of application of this affordable drugstore concealer. Trust me, it never fails (it's been a staple since my middle school days).

“Everyone uses this. This concealer is amazing. It’s so affordable and it gets the job done," Gia Giudice said.

Kitsch Satin Hair Curler Set

This silky satin hair curler will give you amazing curls without the damage of heat tools. Pro tip: Wear it to bed and wake up with a flawless mane.

Revlon One-Step Volumizer Hair Dryer and Styler

If a Dyson is slightly out of your budget, this Revlon One Step volumizer delivers the same bouncy hair results beloved by 402.9K five-star reviewers.

Zkptops Spa Headband & Wristband Set

Unless you've been living under a rock, you've seen BeautyTok girlies rock this puffy headband and wristband set in all their "Get Ready With Me" videos. Now you can have one for yourself at the low price of $8 for Prime Day.

Starface Hydro-Stars Hydrocolloid Pimple Patches

Made with 100% hydrocolloid, these Starface pimple patches are fun and shrink any spots you have.

Medicube Salmon PDRN Pink Collagen Jelly Gel Mask

“This feels so soft," Gia Guidice said. "You put this on your face before going to bed, and it seeps into your skin throughout the night. When you wake up, you remove the mask and your skin is glowing."

Revlon Oil-Absorbing Volcanic Face Roller

Gone are the days of needing to pack sheets of blotting papers in your bag thanks to Revlon's Oil-Absorbing Volcanic Face Roller. The palm-sized product is made out of a volcanic stone that soaks up excess oil. Bonus: The ball feels both cooling and soothing on the skin as you rub it around your face.

Revlon Super Lustrous Lipstick

This is beautiful in Bare It All. I like that. It’s a little bit of a sheen instead of a matte," Madison LeCroy said.

Samnyte Hair Wax Stick

Slicking back a ponytail has never been easier thanks to this best-selling hair wax stick, which tames flyaways and keeps hairstyles securely in place. As an added bonus, it's infused with beeswax, vitamin E, avocado oil, and castor oil for an extra bit of hair care. No wonder it has 27,200+ 5-star Amazon ratings.

Melissa Gorga remarked, "I love those little pomade sticks. They work better than anything. I've tried everything under the sun."

Beakey Makeup Sponge 5 Piece Set

"I have to have these because I don't want to go back and forth using the same beauty blenders and rinsing them out. I buy a pack like this and it comes with five. I use each for different things so I don't cross-contaminate blush with foundation," Kenya Moore explained.

TYMO Hair Straightener Brush

TikTok users couldn't stop raving over this TYMO straightening brush thanks to its ability to deliver super straight hairstyle and a blowout look with a single pass.

Hero Cosmetics Mighty Patch Hydrocolloid Pimple Patches

When in doubt, always go for these trusty Mighty Patches. With over 148.9K five-star ratings, shoppers love how they don't irritate skin and significantly reduce healing time for blemishes.

Bio-Oil Skincare Body Oil

When it came to improving the appearance of my scars and stretch marks, TikTok came through by recommending this Bio-Oil skincare body oil. It's dermatologist-recommended and features a uniquely formulated, non-greasy body oil that hydrates skin and helps retain essential moisture.

Heeta Scalp Massager

Once you have your shampoo and conditioner set, massage it in with the help of this scalp massager to ease itchiness and soothe scalp stress. Choose your favorite color and snag it for less than $7.

Jergens Natural Glow + Firming Daily Moisturizer

If this Jergens self-tanning cream has no fans, I'm dead.

It's and oldie but a goodie that I've been using for years. Not only does it create a bronzy glow over time, it also thoroughly hydrates for ultra moisturized skin.

Crave Naturals Glide Thru Detangling Brush (Pack of 2)

Effortlessly glide through tangles with this versatile detangling brush, which Khloe Kardashian recommended to E! shoppers.

Want to score the best Amazon Prime Day Deals? Find out how you can get Amazon Prime for free!

How much is an Amazon Prime membership?

Amazon Prime costs $14.99 per month (or $139 per year). New members can start with a 30-day free trial! Join now and start shopping Prime Day deals ASAP. Membership includes free two-day shipping, exclusive access to Prime Day deals, streaming content, and more.

Are Amazon Prime Day deals better than Black Friday?

In many cases, Prime Day deals are just as good if not better than those you’ll find on Black Friday. During Prime Day, you can shop up to 70% off on tech, beauty, fashion and more all in one place.

Where can I find the best 2025 Amazon Prime Day deals?

Stay ahead of jaw-dropping sales by regularly checking E! Insider Shop. We've made it easy to shop all the best deals right away by compiling editor-approved Prime Day picks into one convenient place.

When does Prime Day 2025 end?

Amazon Prime Day 2025 runs from July 8 to July 11. However, some deals will still be available after that date. Tune in to the E! Insider Shop to find amazing deals even after the sale ends.

Photo Courtesy of Getty Images

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.