50 Must-Have Amazon Black Friday 2025 Beauty Deals: Shop the Biggest Discounts Today

Amazon’s Black Friday 2025 sale is packed with must-shop beauty deals, offering the lowest prices of the year on top skincare, makeup, and haircare essentials.

By Lily Rose Nov 20, 2025 11:00 AMTags
SHOP 50 Must-Have Amazon Black Friday 2025 Beauty DealsE! Illustration/Anastasia Beverly Hills via Amazon

Looking for the top Amazon Black Friday beauty deals for 2025? Amazon’s Black Friday sale has officially started early this year, giving shoppers a head start on scoring some of the biggest beauty discounts of the season.

Right now, you can save on bestselling skincare, makeup, and haircare from iconic brands like Charlotte Tilbury, Olaplex, Peter Thomas Roth, Medicube, and Anastasia Beverly Hills. Whether you're hoping to refresh your routine with a new moisturizer, stock up on salon-worthy hair treatments, or finally grab that viral makeup product you've had your eye on, Amazon’s early Black Friday beauty deals make it easier and more affordable than ever.

With prices dropping to their lowest points of the year, these limited-time offers provide the perfect opportunity to shop must-have products for your winter glow-up, holiday gifting, or everyday self-care essentials before the best deals sell out.

LAURA GELLER NEW YORK The Best of the Best Baked Palette

This celeb-loved eye and face makeup palette is on sale for Black Friday. It includes three baked eyeshadows in easy-to-wear neutral tones, a Baked Bronze-n-Brighten in Tahitian Glow, two Baked Natural Glow Highlighters in French Vanilla and Portofino and a Baked Blush-n-Brighten in Pink Buttercream.

More Laura Geller Black Friday Deals

We found even more Black Friday Amazon deals on Laura Geller beauty that you can shop right now.

grace & stella Under Eye Mask Variety Pack

These eye gels cool and depuff your delicate eye area with ease. Celebrity fans include Kyle RichardsLisa RinnaTyler Cameron, and Lala Kent.

Anastasia Beverly Hills Lip Gloss

Get a Black Friday Amazon deal on Anastasia Beverly Hills! This vanilla-scented lip gloss provides long-lasting, glass-like shine in one swipe. Choose from several colors.

More Anastasia Beverly Hills Amazon Black Friday Deals

There are more Black Friday discounts to be found on Anastasia Beverly Hills beauty products during Amazon's Black Friday deals.

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Charlotte Tilbury Airbrush Flawless Finish & Set Duo with Icon Baby Lip Kit

There are quite a few Charlotte Tilbury sets on sale at Amazon for Black Friday. You'll get the best deal on this set, which includes: Airbrush Flawless Setting Spray, Airbrush Flawless Finish Setting Powder, and the Icon Baby Lip Duo Kit.

More Charlotte Tilbury Sets on Sale for Black Friday

Snag a deep deal on a Charlotte Tilbury beauty set during Amazon's Black Friday sale.

Olaplex No. 3 Hair Perfector Repairing Hair Treatment

You'll get a great deal on this pre-shampoo hair treatment that repairs and strengthens hair, while reducing damage, breakage, and split ends.

Shop More Olaplex Black Friday Deals

Don't miss these big Amazon Black Friday discounts on Olaplex haircare. 

Maison Margiela Replica Under the Stars Eau de Toilette

This warm and cozy amber fragrance from Maison Margiela's Replica is on sale for Black Friday, as are many of the brand's other scents and candles.

More Maison Margiela Black Friday Deals

Get the lowest prices of the year on Maison Margiela perfumes, candles, and more during Amazon's Black Friday sale.

Salt & Stone Body Mist

Now's the perfect time to get your hands on that Salt & Stone body mist you've been after. It's on sale for Black Friday now, as are many items from the brand that you can shop below.

More Salt & Stone Black Friday Amazon Deals

Salt & Stone is on sale at Amazon for Black Friday. Shop must-see options below.

Tata Harper Restorative Eye Crème

It's a great time to restock your Tata Harper skincare. The brand's bestselling eye cream is on sale today. It's designed to minimize the look of early wrinkles to give your eyes a healthy and youthful look.

More Tata Harper Skincare Black Friday Amazon Deals

Peter Thomas Roth Instant FIRMx Temporary Eye Tightener

The viral Peter Thomas Roth Instant Firm eye tightener is finally on sale for Black Friday. Get your hands on it while supplies last.

More Peter Thomas Roth Black Friday Deals

Medicube Age-R Booster Pro

This is the lowest price of the year on the Medicube Age-R Booster Pro. The celeb-loved product is even used by Kylie Jenner. "It gives me a good contour and minimizes my pores. I use the first mode to absorb my skincare," she said.

More Medicube Black Friday Deals on Amazon

Looking for Medicube skincare on sale? We found a bunch of deals below.

What Is Black Friday?

Black Friday is the huge annual shopping event that takes place the day after Thanksgiving in the United States, and it’s considered the official kickoff to the holiday shopping season. The term dates back to the 1960s, referring to the point when retailers move from operating “in the red” to “in the black” thanks to massive sales. Today, Black Friday is known for its deep discounts, limited-time offers, and doorbuster deals—especially on Amazon, where Black Friday 2025 is expected to feature some of the biggest markdowns of the entire year on beauty, tech, fashion, and home.

Are Online Black Friday Deals Better Than In-Store Deals?

Yes—online Black Friday deals, particularly on Amazon Black Friday 2025 beauty and shopping deals, are often better than what you’ll find in stores. Amazon regularly offers exclusive online-only discounts, Lightning Deals, and early access promotions you won’t get anywhere else. Shopping online also means avoiding crowds, checking out faster, and comparing prices instantly. Instead of battling in-store chaos, you can score the best Black Friday savings from home with just a few clicks.

How Can I Best Prepare for Black Friday Sales?

To maximize savings on Amazon Black Friday 2025 deals, start by making a list of must-have items and tracking current prices so you’ll know when a true deal drops. Create or update your Amazon account for faster checkout, enable 1-Click ordering if you use it, and add your favorite products to your Wish List or cart so you can monitor price changes. For the biggest advantage, sign up for deal alerts, subscribe to our E! Insider Shop newsletter, and follow our Instagram updates for real-time Amazon Lightning Deals and early Black Friday price drops.

When Do Black Friday Deals Start and End?

Black Friday 2025 officially falls on November 28, but Amazon traditionally launches its early Black Friday deals well before the holiday—sometimes weeks ahead. Many of the best Amazon Black Friday beauty and shopping deals will roll out in waves, beginning in early November, intensifying over Thanksgiving week, and continuing through Cyber Monday. Inventory sells out fast, so shopping early is the best way to secure top discounts before they disappear.

What Brands Have the Best Sales on Black Friday?

Amazon Black Friday 2025 is expected to feature major discounts across top beauty, fashion, and lifestyle brands. Some of the biggest markdowns typically come from brands like Dyson, Olaplex, Charlotte Tilbury, Lululemon, Kate Spade, Peter Thomas Roth, Anastasia Beverly Hills, Coach, Michael Kors, and more. Whether you’re hunting for luxury skincare, trending makeup, premium haircare, or high-quality fashion and accessories, these brands consistently deliver some of the most impressive Amazon Black Friday deals of the year.

How We Choose

The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.

As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.