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No Bad Hair Days: These Hair Tools Are Totally Worth the Hype & on Mega Sale for Prime Day
The secret to the best hair ever? These discounted curling irons, detangling brushes, hot rollers, and more.
October 8, 2025
Paige DeSorbo Swears by This $8 Hair Growth Hack + 28 More Prime Day Picks She’s Obsessed With
Score up to 50% off dozens of Amazon beauty products that Paige DeSorbo can't live without.
October 8, 2025
Score the Best October Prime Day Beauty Deals: Virtue, Clinique, Too Faced & More Up to 50% Off
Snag up to 50% off bestselling beauty from Clinique, Virtue, Too Faced, Laura Geller, COSRX, La Roche-Posay, and more during October Prime Day.
October 8, 2025
Why Wait? These October Prime Day Deals Make Great Christmas Gifts & Start at $8
Stock up on practical gifts, toys, beauty products, stocking stuffers, and more, while they're on sale for Amazon Prime Big Deal Days.
October 7, 2025
This Peter Thomas Roth Cream Is 'A Mini Facelift in a Tube' and It’s 30% off for October Prime Day
Ditch the pricey products and cancel your Botox appointment. This magical cream is the real deal and on sale at Amazon.
October 7, 2025
11 Beauty Gift Sets Worth Grabbing This Prime Day, Starting at $10: Sol de Janeiro, Laneige, Ouai & More
Get your holiday shopping done early (or treat yourself) with these beauty sets that are major bang for your buck.
October 7, 2025
Paige DeSorbo, Kyle Richards, Lisa Rinna & More: 21+ Bravoleb-Loved Prime Day Beauty Deals Up to 56% Off
Blink and you'll miss these insane Bravoleb-approved beauty deals, which you can only score at Amazon during Prime Day.
October 7, 2025
Jennifer Aniston-Loved Vital Proteins Collagen Powder $16 for Prime Day + Limited-Edition Pumpkin Spice
You’d better hurry if you want this Vital Proteins Collagen Powder deal—celebs swear by it, and it sells out fast!
October 7, 2025
COSRX Snail Mucin Is Just $12 for Amazon October Prime Day—You’re Almost Out, So Stock Up Now
Snail mucin fans, hurry—this cult-favorite K-beauty serum is over 50% off for October Prime Day 2025!
October 7, 2025
Kyle Richards Says She’ll Use This Laura Geller Palette ‘Forever’ & It’s on Sale During Prime Day
Kyle Richards swears by this glow-boosting Laura Geller palette—and it’s on sale for October Prime Day.
October 7, 2025
This Is the Lowest Price I've Seen on a Dyson Vacuum—Plus Rare Deals on the Dyson Airwrap & Hair Tools
Don’t miss these rare, deeply discounted Dyson deals on vacuums and hair tools during Amazon’s October Prime Day.
October 7, 2025
13 Prime Day Finds Harry Jowsey Swears Make Him ‘Husband Material’—Including Medicube & Bissell
From a salmon sperm Medicube serum to a robot vacuum that cleans for you, Harry's Prime Day recommendations will upgrade your life (and are heavily discounted).
October 7, 2025
ICYMI: Kylie Jenner Loves These Medicube October Prime Day Deals That Are Over 50% Off
Hurry! These TikTok-viral faves loved by Kylie Jenner, Kyle Richards, and Paige DeSorbo are majorly marked down for Amazon Prime Big Deal Days.
October 7, 2025
10+ Prime Day Deals So Viral on TikTok, Celebs Were Influenced Too: Kylie Jenner, Paige DeSorbo & More
From beauty to home, these viral Prime Day picks are a steal— and loved by celebs like Kyle Richards and Alix Earle.
October 7, 2025
Prime Day Beauty Must: Kenya Moore, Kandi Burruss & Madison LeCroy Love This $6 Tool That Helps Hair Grow
Want longer, healthier hair? Kenya Moore, Kandi Burruss, and Madison LeCroy trust this scalp brush, and you can snag it for less during October Prime Day.
October 7, 2025
Alix Earle Uses This Beauty Secret for Dancing With the Stars & It’s on Sale for October Prime Day
The TikToker shares her favorite color-correcting product from her Dancing With the Stars GRWM video—and we found it on sale.
October 7, 2025
October Prime Day Kicks Off with These Steals—Don’t Blink or You’ll Miss Them
From viral beauty to home essentials, now’s your chance to score October Prime Day’s best day 1 deals that won’t last long.
October 7, 2025
I’m a Shopping Editor, Here’s What I’m Buying From October Prime Day 2025: Tested & Approved
Our E! shopping editors have you covered with products we’ve tested and deals we’re eyeing during Amazon’s Prime Big Deal Days.
October 6, 2025
October Prime Day Beauty Deals: What to Expect Based on Last Year’s Best Skincare & Makeup Sales
If last year’s October Prime Day is any indication, brands including COSRX, Laneige, ColorWow, Clinique, and GrandeLASH might just come through with can’t-miss deals.
October 4, 2025
The Derm-Approved Wrinkle Cream That Works Like Botox Is Now Less Than $30 Ahead of October Prime Day
Smooth, even, glowy skin without injections? It’s real and it's on sale now.
October 2, 2025
Leighton Meester Is Bubble's First-Ever Global Ambassador — Shop Her Under $20 Skincare Favorites Now
Leighton Meester is the global face of Bubble, an affordable, fragrance-free, vegan, and dermatologist-tested skincare brand that Gen Z goes nuts for.
September 30, 2025
From Lattes to Lip Masks: The Ultimate Guide to Pumpkin-Spicing Your Entire Life
Get ready to pumpkin spice everything from your beauty routine to your home with all the cozy, spicy fall goodies you didn’t know you needed!
September 28, 2025
These 12 Ultra-Hydrating Moisturizers Will Quench Your Thirsty, Dry Skin: Rhode, Prequel, Tatcha & More
From a splurge-worthy Tatcha cream to a cult-classic one that's just $14, your skin will thank you for shopping these must-have moisturizers.
September 26, 2025
This French Girl–Approved Bioderma Oil Cleanser Is 20% Off Today at Amazon
Get your hands on the cult-favorite French girl skincare oil cleanser at 20% off today and enjoy hydrated, happy skin all fall and winter long.
September 26, 2025
Charlotte Tilbury’s Holiday 2025 Collection Is Here — and It’s Made for Stocking-Stuffer Season
Holiday magic is here thanks to Charlotte Tilbury’s Holiday 2025 drop. It includes beauty must-haves including Lip Cheats, Magic Cream sets, and more.
September 26, 2025