Icy Winter Makeup Is Trending—Here’s Everything You Need to Get the Frosty Look

Because it's not winter makeup without light-shifting glitter pigments, frosted blue shadows, and more glittery goodness.

By Alexa Vazquez Dec 06, 2025 1:00 AMTags
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Wondering what the makeup trend of the winter season is? As always, it's an icy winter makeup look.

Between shimmering silver shadows and wintry blue hues, there's something about it that just feels so right for the cold weather.

To create an icy winter look, it's all about the eye makeup. Opt for frosty blue shadows with a cool undertone. Amp it up by adding a sheer shimmer shadow to your inner corners and brow bone.

For a bolder look, apply an iridescent duo-chrome glitter to the center of your lid to create a light-catching sparkle.

However, don't forget about your skin, either. Load on some highlighter— whether you opt for a classic powder option or a satisfying shimmer balm — to your cheek bones, down the bridge of your nose, and even on your collarbone.

Want to achieve an on-trend icy winter makeup? Shop these glimmering picks from Moira, KimChi Chic, Jason Wu Beauty, and more.

Moira Cosmetics Silvermist Palette

Featuring a mix of highly pigmented ultra mattes and lustrous shimmers, this is the ultimate cool-toned palette. A bestseller, you'll get nine stunning shadows to create endless looks, including a bold icy eye.

KimChi Chic Beauty Glam Tears All Over Liquid Highlighter

You can mix this liquid highlighter into your foundation, apply it to the high points of your face, and even add some to your collarbone for an all over shine.

Moira Cosmetics Hologram Glitter Gel

Glitter can be messy, but this shimmery gel takes the hassle out of application. A dazzling holographic light-catching effect that people won't be able to take their eyes off.

Jason Wu Beauty Jewel Stick

Available in 10 gorgeous shades, including this wintry blue, it doesn't get much easier than this shimmery shadow stick. You can swipe it all over your lid, in the inner corners, or focus it on your waterline. Either way, your eyes will pop.

Moira Cosmetics Starstruck Chrome Loose Powder

These color-shifting loose chrome powders come in so many icy winter shades. You can pack it on for a dramatic look or apply a wash of shimmer for something more subtle.

Jason Wu Beauty Opal Stick

Boasting an iridescent finish, you can use this highlighter stick on your cheeks or eyes and even wear it on your no makeup days. It's easy to apply and gives your skin that lit-from-within glow.

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Moira Cosmetics Dreamlight Highlighter Balm

These oddly satisfying highlighter balms have a bouncy texture that effortlessly glides over your skin. The result is luminous glowy skin.

KimChi Chic Beauty Glitter Sharts

This Product has a gel-like consistency that's packed with flecks of chunky glitter, ideal for holiday parties or concerts. You can swipe it across your cheeks, apply it to your collarbones, and even add it to your hair.

Moira Cosmetics Twilight Dreams Palette

This nine-pan eyeshadow palette is a steal at just $13. It features a mix of matte and shimmer shades, including the most perfect frosted blue color.

KimChi Chic Beauty Pearl Gone Wild Pressed Shimmer Highlighter

Apply the iridescent powder highlight with flecks of shimmer along the high points of your cheeks and pop some into the inner corners of your eyes.

YSE Beauty Vacation Glow Highlighter Stick

This universal highlighter stick with skin-loving ingredients such as acai, hazelnut, pomegranate, and avocado oil hydrates and smoothes for a dewy, buildable glow.

KimChi Chic BeautyDiamond Sharts Sparkle Cream Shadow

The doe-foot applicator on this blendable sparkly cream shadow makes it easy to add a wintry shine to any eye look.

Want plump, firm, lifted skin? You need to add these skincare products to your routine.